Small Business Service - IST 613 Draft Rubric - Alexander Carver

	Beginning	Developing	Successful	Data Source
Small Business Reference Questions	Reference Librarians handle 0-5 small business questions a month	Reference Librarians handle 6-11 small business questions a month	Reference Librarians handle 11+ small business questions a month	Service Operating Data Capture

Business Database Usage	Business Databases will have an average access rate of <5 unique IPs per month.	Business Databases will have an average access rate of 5 -10 unique IPs per month.	Business Databases will have an average access rate of >=11 unique IPs per month.	Service Operating Data Capture

Small Business Hopefuls (SBH) Attitude	25% more* SBH's will report that starting a business is possible	50% more* SBH's will report that starting a business is possible	75% more* SBH's will report that starting a business is possible	Surveys, Customer Comment Capture, Interviews

Small Business Owner (SBO) Attitude	25% more* SBO's will rate the library as "very helpful to my business."	45% more* SBO's will rate the library as "very helpful to my business."	60% more* SBO's will rate the library as "very helpful to my business."	Surveys, Customer Comment Capture, Interviews

Social Media Network	Small Business email list includes 0 - 20 email addresses. Small Business Facebook page has >=10 followers.	Small Business email list includes 20-60 email addresses. Small Business Facebook page has 10-25 followers.	Small Business email list includes 60+ email addresses. Small Business Facebook page has 25+ followers	Service Operating Data, Employee Interviews

*Aligned to the baseline of patrons before participating in the service.