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QR Code awareness |
Can recognize QR code and knows how to use it. |
Has QR code reading software installed on device. |
Has accessed a website via QR code. |
Observation/Interview with "users." |
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QR Code usage |
Tries QR code once |
Intentionally uses QR code seeking addtional information |
Becomes regular user of QR codes (5-10 in a month.) |
Use Bit.ly URL to analyze usage counts. |
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QR Support |
Directs potential user to QR code support site. |
Helps user to install QR code reading software and shows how it works. |
Can create QR codes for a library service or resource and analyze their usage. |
Use Bit.ly URL to analyze usage counts. |
